Hiring new sales representatives can be a challenging task, especially when it comes to identifying the most suitable candidates. To find the best fit for the role, it’s essential to ask creative sales interview questions that assess the candidate’s skills, experience, and personality.
Understanding the Interview Process
The interview process typically involves two stages: phone screening and in-person interviews. Each stage has its own set of objectives and requirements. For more information on the interview process, visit the WikiHow website or the USA.gov website.
Phone Screening Questions
Phone screening questions are designed to determine whether a candidate is worth inviting for an in-person interview. These questions should focus on the candidate’s background, experience, and skills. Some examples of phone screening questions include:
- Can you tell me a little about yourself?
- Why are you applying for this position?
- What interested you about our company?
- How long were the average sales cycles in your past positions?
- Do you have experience with cold calling?
In-Person Interview Questions
In-person interview questions are more in-depth and designed to assess the candidate’s personality, skills, and experience. Some examples of in-person interview questions include:
- Describe your most challenging sales interaction and how you handled it.
- Tell us about your biggest sale and what made it successful.
- How do you ensure a consistent flow of prospects in your pipeline?
- What does it take to be successful in sales?
For more information on sales and marketing, visit the National Institutes of Health or the Bureau of Labor Statistics websites.
By asking creative sales interview questions, you can gain a better understanding of the candidate’s skills, experience, and personality, and make a more informed decision when hiring new sales representatives.


