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Why SalesRuby
As a leader in sales training, performance improvement, and recruitment of salespeople. SalesRuby can help you transform your revenue results.
We’ve helped hundreds of companies across several industries increase their sales significantly with tailored recruitment of sales professionals, sales consulting, sales training, technology and performance optimization.
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Insights From Our Thought Leadership
How To implement A Performance-Oriented Culture In an Organization
Culture is the sum of beliefs, knowledge, experiences, and values obtained by a set of groups of people over a specific period of time through interaction, living, or working together – Millman (2007). Ti chy (1982) stated that organizational culture means a normative glue that holds
How To Shorten Your Sales Cycle
Sales cycle defined The sales cycle is the amount of contact and time salespeople spend on moving a lead (not having knowledge of what you offer) to a prospect (having knowledge of your product) and finally to an actual buyer of your product or services.
Strategies for Integrated Alignment Between Sales and Marketing
How to Integrated Alignment Between Sales and Marketing Sales and marketing alignment is a shared system of communication, strategy, and goals that enables marketing and sales to operate as a unified entity. Working together, aligned teams can deliver high-impact marketing activities, boost sales effectiveness, and ultimately
How to Overcome Organizational Inertia
What is organizational inertia? Organizational inertia is the tendency of an organization to react negatively to a strategic internal change by continuing in its previous state of business and approach to matters. Organizational culture and structure are the main determinant factors of resistance to change
Sales Academy: How To Effectively Train Your Sales Team
What Is A Sales Academy? A sales academy is a structured process set up by an organization to improve its sales team’s capabilities through sales training. This sales training has a number of modules that will help your salespeople improve their ability to prospect, connect with
SalesRuby: Bespoke Training Company In Nigeria
The COVID-19 pandemic has brought about tremendous changes to all industries, there is a huge need for you and your organization to up your game. Bespoke training is one of the major interventions your company needs to plug and play to achieve your revenue target
9 Tips to Improve Sales Process Adoption in Your Organization
Sales process adoption is the factor that influences an organization’s performance. “Access to solid processes, robust systems and accurate data are necessary for salespeople to effectively do their jobs, not just in terms of forecast management, but also in nearly all the other activities with
Cold Calling: A Complete Guide to Effective Sales Cold Call
What is cold calling? Cold calling is a deliberate, personalized, unsolicited visit or call made by a salesperson to a prospective client in an attempt to sell. This call or visit should only be done after detailed research of the prospect. Oftentimes, many people miss
Sales Process Automation: How to Get It Right
Table of Contents What is Sales Process Automation? Sales process automation is the act of automating critical steps in your sales process, mostly by the use of a new tool or technology, to reduce the day-to-day workload on your salespeople and the time spent on
All You Need To Know About Sales Training
Table of Contents What is sales training? Sales training is a deliberate process of equipping salespeople with skills, knowledge, tools, and attributes to drive revenue growth through a change in behaviour and strategy. Effective sales training should be holistic, detailed, and aimed at providing the
B2B marketing is the process of one business marketing its products/services to another business. Business-to-business marketing is needed when one company’s output is required for another company to maintain or improve its operations. B2B marketing is no longer what it used to be. The traditional
5 Tools To Improve Sales Team Productivity
Sales team Productivity is essential for the revenue growth of every business irrespective of the industry. In this article we will focus on the B2B sales team productivity. The B2B sales industry is a fast-paced one, and a sales team needs to be empowered with
How To Attract And Retain Top Talents In Your Organization
The ability to attract retain top talents and having a talented workforce is a crucial part of the success of any business. Top talents can bring incredible competitive advantage to your organization, which will help you build a strong value proposition and product/service portfolio that
Strategies Every Salesperson Can Adopt To Finish The Year Strong
Every November, sales executives all over the world experience a similar feeling of anxiety and dread as they race to meet their yearly objectives. This period for many salespeople may be a difficult one. It can, however, be an ideal time to improve sales abilities,
How to Build a Sustainable Sales Pipeline
The sustainable sales pipeline is a collection of opportunities with an established need for the product based on some verified activities. It’s typically visualized in CRM as part of the sales funnel. Stages of representation may vary from company to company and sometimes even product
How To Handle Objections In Sales
Being told “No” may be a reality of life for sales people. Sales reps are those who are most likely to hear it. If a rep is handling sales objections the following is how “no” may sound like: “Now isn’t the best time.” “We don’t
Until you close a deal, you have not sold. In life, one thing separates winners from losers; it is success. Unfair as it may sound, no one ever gets a trophy for a great effort. What gets you a trophy is a closure. Closing is
How to Crush H2 Revenue Goals in 2021
As a business leader intentional about making H2 a success, you really need to start looking at steps you can take today (or at worst tomorrow) to close in on your 2021 revenue goals and push deals across the finish line without extending any deals
Reasons why Your Sales Team Keep Underperforming
Discover the reasons why your sales team keep underperforming. Managing an organisation can be tough. Managing the sales team can be even more challenging with all the priorities, tasks, pressure from the C-Suite and the stress of hitting projections since the organization’s performance is dependent